Visuals is the brief
A site selling discovery had to be genuinely arresting. Flat, templated motion would undersell the product.
1P
Storytelling with a wow-factor that never drops a frame.
First Person needed a website that felt like the product itself. We built a cinematic, motion-driven experience that brought their platform to life while maintaining smooth performance across devices.
0fpsheld across every scroll-driven scene
0msframe budget the system never blows
1framework powering the whole narrative
0%scenes choreographed, not stock video
The challenge
Spectacle that still has to ship.
“Discovery as a Service” is an experience you have to feel. Cinematic websites usually buy their wow with a stuttering scroll. First Person wanted both: the spectacle and the smoothness.
Performance is a feature
Heavy visuals usually mean dropped frames; this had to stay buttery smooth on all devices.
Built to extend, not hand-animate
The team needed a platform they could extend themselves, not a one-off animation that required its original creators.
The system we built
A framework, not a one-off reel.
We built the site as a motion framework, not a single hand-tuned animation. Scenes compose, scroll drives the timeline, and every effect is engineered against a strict per-frame budget.
Composable scenes to extend a narrative
React orchestration of scene state and flow
Timelines driven by scroll
60fps budget enforced on real devices
Outcomes
Experiences, without the jank.
sustained on real devices
frame budget held
The experience feels fast, alive, and cinematic without sacrificing performance. That balance is what makes it work.
experience outcome, First Person site
The framework delivered the visual impact the project demanded, maintained smooth performance, and gave the team a foundation they could continue building on.
Stack
Start a build
Have a story worth engineering?
Tell us the hard problem. You'll talk to the senior engineers who'll scope and ship it.